There are many Adsense alternatives for small websites that accept low-traffic blogs immediately. But most of them pay very less. In this tutorial, I will give you the best-performing ad networks with my statistics. I am going to filter out the AdSense alternatives for every type of websites like low traffic or huge traffic based on the required traffic for approval.
Disclaimer: All Ad networks produce RPM based on several factors including traffic location, website age, niche type, and more. So you cannot be 100% certain about AdNetwork RPM rates. However, all the ad networks mentioned in today’s list are known for higher RPM rates than AdSense.
- Related: 12 Point Guide to Getting Google Adsense approval
- How to Geo-Target ads on WordPress website
I need to mention that, You need to use any one of the Best WordPress Ad management plugins like ADSPRO to manage ads on your WordPress website.
Why AdSense Alternatives?
Despite the oldest Ad network, people are still looking for AdSense alternatives. Reasons could be any of them:
- Low CPM rates
- Not getting approval
- Large payout threshold
- No guidance
- Manual ad placement
- Absence of the header bidding concept
- Longer approval process duration
- More…
How to Choose the Best AdSense Alternative
How would you be able to finalize the perfect AdSense alternative quickly?
Well, follow us:
- First figure out the monthly traffic of your website
- Then based on that, navigate to the AdSense alternatives section below
- Go through the tables and bottom line (summary) section and make a faster decision on the AdSense alternative.
7 AdSense Alternatives for Small Websites & Low Traffic Blogs (Traffic Range – 0 to 9,999 Monthly Visitors)
Video Tutorial:
For the reader’s convenience, we always create a video tutorial. Either you can watch and learn or simply skip the video and continue afterward.
Have you recently started your blog? Is your blog receiving 10,000 or fewer monthly page views?
If yes, then you can consider any AdNetwork from the given list below. They are all better than AdSense in numerous ways.
Hint: All AdSense alternatives we have picked up for this list are known for High RPM/CPM rates than AdSense. It is recommended to commit at least 2-3 months to the new Ad network. Then only you would be able to see the maximum possible RPM rates on your website.
Note: We recommend Adsterra and Media.net in the first place. However, you can utilize the table below for making a quick decision.
1. Adsterra – The Growing AdSense Alternative for Small Websites & Low Traffic Blogs
Network: CPM
Adsterra – The first AdSense alternative is welcoming new blogs with an open heart. Yes, you heard right. Doesn’t matter if your website records 100 visitors daily or monthly, you can apply for the Adsterra ad network anytime.
Adsterra is a global advertising network founded in 2013, and so far more than 12,000+ advertisers work with them. Adsterra has grown so much over time, Currently, it is serving 30+ billion impressions on a monthly basis.
Adsterra only expects quality content from your side. In other words, their team review websites manually and only approve if a website has good quality articles.
Adsterra basically uses a retargetting approach to promote ads for their advertisers. This is not only beneficial for advertisers but also for publishers because retargeting is usually used for increasing CTR rates which means more revenue for publishers.
Adsterra beat Adsense in the following factors: High CPM rates, Approval guidelines, Revenue share, Minimum payout threshold, Payout time, Customer support, Ad customization, Application approval time, and so on…
Some of the main highlights of the Adsterra Ad network are:
- Instant Approval – usually takes 10 minutes to 1 hour.
- Higher CPM rates compared to other ad networks in the market
- Supports highly engageable ad formats: Popunder, SocialBar, Video Ads, etc which bring the maximum profits to publishers.
- Plenty of payment methods are provided to publishers
- Supports all major ad pricing models: CPM, CPA, CPI, CPL, and CPO
- Can able to monetize both desktop and mobile traffic
- The app traffic, as well as social traffic, can also be monetized: unique benefit
- Rated: 4.8 on Trustpilot
Why Adsterra is the Best Alternative for AdSense
Comparing 2 AdNetwork is always been trouble but we have made your life easy.
We recommend you to go through the entire Adsterra Section, not just the comparison table.
Points | Adsterra | Google AdSense |
---|---|---|
Eligibility Rules | Easy | Very Difficult |
Minimum Traffic Requirement | No restrictions | No restrictions (but this is a myth) |
Revenue Ad Model | CPM, CPA, CPI, CPL, and CPC | CPC, CPE, CPM |
Publisher Revenue Share | Up to 75% (depending on the type of ad campaign) | 68% (Content), 51%(Search) |
Minimum Payout Threshold | $5 | $100 |
Payout Time | 2 weeks, Payments will be initiated on these dates of each month 1-2 and 16-17 | Usually takes more time (AdSense follows the monthly payment cycle and processes payments on 2 different dates during a month: 21st and 26th) |
Type of ads | Popunder, SocialBar, PushAds, Native Ads, Video Ads, Banners, Direct Links | Display ads, Text ads, Link unit ads, In-feed ads, Feed ads, In-article ads, Matched content ads, Video ads, Games ads, Mobile ads |
Ratings From Other Websites | 4.6 Trustpilot, 4.7 G2 | 2.7 Trustpilot 4.2 G2.com |
Ad Customization | More Flexible | Less Flexible |
Run Multiple Ad Networks Ads Alongside | ✔ | ✔ |
Website Traffic Source | No restriction | No restriction |
Supported Contextual Targeting | ❌ | ✔ |
Mobile-Friendly Ads | ✔ | ✔ |
Customer Support | 24/7 Live Chat and Email Support | Phone Support (Office Hours, Weekdays only) |
WordPress Compatible | ✔ | ✔ |
Application Approval Time | 3 hours (Approx) | 2-4 weeks |
Ad Network Joining Fees | Nil | Nil |
Supported Payment Gateways | PayPal, Payoneer, Webmoney, Wire, Bitcoin, Paxum | Check, EFT, Rapida, Wire Transfer |
Bid Mode Supported | ✔ | ✔ |
Impact on SEO | ❌ | ❌ |
Referral Program | ✔ | ❌ |
Other Monetization Options | Monetize Social Media Traffic, Mobile App | YouTube, App |
Rates (CPM, CPC, CPA) Offered | Better than AdSense | Lower than Adsterra |
Adsterra Eligibility Rules – Easy to Approve than AdSense
Before applying for an Ad network, the first and foremost important thing we look for is its eligibility guidelines, right?
Well, I know passing through AdSense guidelines is really hard and there are chances AdSense already denied your application and this is why you are looking for its alternatives.
Let me tell you Adsterra guidelines is pretty easy to crack compared to AdSense. I am going to summarize Adsterra ad network publisher guidelines below:
- Adsterra believes in quality real human traffic and will immediately reject your application if it detects bot traffic, fake or spammy traffic.
- Gladly, no restriction on minimum traffic count. The doors will always be open for both small traffic blogs and new blogs.
- Apart from English blogs, people can still make money with Adsterra ads if their blogs focus on a different language.
- Adsterra will be going to reject these websites:
- Websites that are under construction.
- Incomplete websites (lack of good quality content).
- A website whose niche has a limited audience.
- Websites that promote illegal goods and services.
- Websites that violate the copyright of any individual.
- Websites that have too many ads running on a single page
Adsterra Publisher Revenue Percentage or Ad Model Rates Compared with AdSense
We already mentioned the share revenue publishers get from these ad networks in the above table. But let’s talk in detail.
AdSense and Adsterra mentioned these ad rates or the revenue a publisher gets from the ad on their official websites:
- AdSense CPC Share: 68% (Content), 51% (Search)
- AdSense CPM Share: Not mentioned on Google AdSense’s official website. However, we have found during our research that AdSense CPM depends on a publisher country. At the lowest, it can go to $0.06 and at the maximum, it can go up to $0.68 (USA)
- AdSense CPA Share: Unknown
- Adsterra CPC Share: Unknown. However, they mentioned 5% CPC only for social bar ads.
- Adsterra CPM Share: Adsterra offers high CPM rates. Publisher’s CPM share goes up to 50% which is really great.
- For example, if your website records 10,000 unique page views daily, and you are currently getting $2 per CPM then your daily revenue would be 10,000/1000 = 10 CPM *2 = $20. The 50% of the $20 is $10 per day.
- AdSterra CPA Share: 50-75%
You can see that Adsterra clearly wins here. In other words, you make more money by placing Adsterra ads on your website.
But is it really true?
We go the extra mile and dig deeper on the Internet and reviewed the people’s thoughts on different sites (Reddit, Trustpilot, etc) about Adsterra.
We found this:
Almost everyone on the Trustpilot review site claims that Adsterra offers higher CPM rates.
Further, we have also found the video on YouTube where this guy “its techtable” is showing the live earning proof of Adsterra’s higher CPM rates.
Adsterra Types of Ads Supported (Engageable & Interactive)
Adsterra offers a wide range of ads format categorized into Rich media ads and Static ads. You can always preview the ad format on an Adsterra main website.
The CPC/CPM rates also vary and mainly depend on the ad format you put on your website.
Hint: After making a decision on AdSense alternative ad network, don’t forget to learn which ad format works best from the last section of this article. (Use table of contents for easy navigation)
A) Social Bar Ad Format
- Highly engageable and interactive ad format
- Appearance Style: Chat bubbles, icons, quizzes, page push, etc.
- Position changeable: Yes (Contact the Adsterra team, they will assist you)
- Ad-block Bypassing: Yes
- Publisher Revenue Share/Pricing Models: 5% for CPC, 20% for CPM, and 75% for CPA
B) Popunder Ad Format
- Displayed as a landing page covers the entire screen and opens up in a separate tab of the browser.
- Similar to Social Bar, the Popunder ad format also works best
- Highly engageable and user focus driven
- The frequency of the ad as well as the trigger element can be configured on request.
- Publisher Revenue Share/Pricing Models: 50% for CPA and 50% for CPM
C) Direct Link Based Ad Format
Do you want to place a text-based ad link on your website, social media, or anywhere else?
Well, Adsterra has a smart link that you can place on any platform to redirect users to the offer page. As soon as the user clicks on it, he/she will redirect to the advertiser offer page.
The offer page will be selected based on different parameters set by the Adsterra system such as GEO, OS, etc.
- This is the best approach for people who don’t own a website, who wants to monetize social traffic, and who have limited ad space on their website
- Publisher Revenue Share/Pricing Models: 50% for CPA and 50% for CPM
D) Video Ads
E) Native Banners Ad Format
- Blends perfectly within a website content
- 100% responsive
- Ad Layout, Font size, and color are fully customizable.
- Custom CSS can be added with the help of Adsterra assistance
- Publisher Revenue Share/Pricing Models: Supported CPM/CPA/CPC models. The share varies and usually depends on the position of the ad placed over a webpage.
F) Display Banners Ad Format
- These Ads aren’t responsive to mobile devices. Due to this Adsterra offer different banner sizes for smaller device screens.
- Available banner sizes: 160×300, 160×600, 300×250, 320х50, 728×90, 468×60.
- Publisher Revenue Share/Pricing Models: Supported CPA only. Share depends on the ad banner position
Adsterra Setup Overview
In case you are excited to join Adsterra, let me tell you how easy it would be to place Adsterra ads on a website.
Well, whether your website is static or running on WordPress or Blogger, the overall process would be the same:
- First free signup as a Publisher on Adsterra.com
- Add your website, submit it and wait for the approval. (Watch the video below to learn how to submit the website for a review)
- If your website gets approved, then follow further.
- Adsterra allows you to generate snippet code for different types of ad formats. You just have to copy it and paste it into your website code.
- I know playing with website code can be dangerous. That’s why I recommend reading these free installation guides created by Adsterra:
Hint: People who want to skip manual coding for ads installation can consider Ad management plugins like ADSPRO
- Related: Best WordPress Ad Management Plugins
Adsterra Plus Points (Pros)
- High CPM rates
- The approval rate is great. Adsterra doesn’t have a traffic limitation. They approved websites based on the quality of content.
- This AdSense alternative has gained plenty of positive reviews given by real people on popular review websites like Trustpilot.
- Adsterra ads can run simultaneously on sites who already running AdSense ads
- Accept non-English based blogs
- No minimum traffic required for approval
- Text-based ad (smart link) to place text ads on social media, websites, or anywhere else.
- The anti-AdBlock system is inbuilt
- Multiple options for withdrawing the ad earning
- Lifetime referral program. Promote Adsterra and enjoy 5%
- The $5 minimum payout threshold brings a smile to new bloggers/publishers
- Supports all major ad formats.
Adsterra Negative Points (Cons)
- Adsterra doesn’t have an earning calculator on their website as AdSense has.
- Not so many tutorials and reviews about Adsterra are available on the Internet.
- Adsterra doesn’t support contextual targeting
Adsterra Bottom Line:
Adsterra is the only AdSense alternative that gains immense popularity in a minimal time. Adsterra has been rated the highest on Trustpilot as well as on G2 review sites among all AdSense alternatives.
We recommend Adsterra in the first place. In a nutshell, consider Adsterra:
- When the $5 is your preferred payout threshold
- When you want to place a retargetting based ads on your website (Retargeting based ads produce the highest conversion rate)
- When up to 75% publisher revenue share matters to you
2. Media.net – The Most Loved AdSense Competitor
Network: CPM
Media.net – The king of contextual ads, CPC based ad network.
We have almost qualified Media.net for the first position on this list but because of Media.net’s minimum payout and eligibility guidelines, we downgraded it. (But that doesn’t mean, Media.net doesn’t deserve the first position)
Media.net was founded by none other than Yahoo and Bing – The major reason for the success of this ad network.
The major plus point of Media.net is just like AdSense, it also supports a contextual-based system for serving ads. And only because of this publishers are able to achieve 1.5-4x higher CTR rates.
To learn what is “contextual-based targetting”, check this article provided by Google. (And be back)
There is not any traffic restriction to joining Media.net. But these guys only consider those websites whose majority of traffic is located in the USA or UK or Canada.
Some of the main highlights of the Media.net Ad network are:
- 125 Billion+ ads served annually
- 2 Billion clicks annually
- Minimum payout $100
- Flexible Ad selection (Manual/Automated)
- Traffic Restriction: None. But… (Go through the Media.net Eligibility Rules Section)
- No design Hassel (Contextual ads automatically blend with publisher website)
- A dedicated account representative has been given by Media.net for constant Ads optimization – Ensures High CPM rates
- A dedicated WordPress plugin is available for Ad installation.
Why Media.net is the best alternative for AdSense
Points | Media.net | Google AdSense |
---|---|---|
Eligibility Rules | More Difficult | Less Difficult |
Minimum Traffic Requirement | No restrictions | No restrictions |
Revenue Ad Model | CPC, CPM | CPC, CPE, CPM |
Publisher Revenue Share | Unknown | 68% (Content), 51%(Search) |
Minimum Payout Threshold | $100 | $100 |
Payout Time | 30 days after meeting the threshold | AdSense processed payment to the qualified publishers on the 21st and 26th of each month |
Type of ads | Contextual ads, display to search ads, native ads, Video ads, Sidebar ads, Desktop Interstitial Ads | Display ads, Text ads, Link unit ads, In-feed ads, Feed ads, In-article ads, Matched content ads, Video ads, Games ads, Mobile ads |
Ratings From Other Websites | 2.5 Trustpilot, 4.0 G2.com | 2.7 Trustpilot 4.2 G2.com |
Ad Customization | ✔ | ✔ |
Run Multiple Ad Networks Ads Alongside | ✔ | ✔ |
Website Traffic Source | Restriction. US, UK & CA | Worldwide |
Supported Contextual Targeting | ✔ | ✔ |
Mobile-Friendly Ads | ✔ | ✔ |
Customer Support | Phone Support | |
WordPress Compatible | ✔ | ✔ |
Application Approval Time | Less than 2 business days | 2-4 weeks |
Ad Network Joining Fees | ❌ | ❌ |
Supported Payment Gateways | Payoneer, Wire transfer | Check, EFT, Rapida, Wire Transfer |
Bid Mode Supported | ✔ | ✔ |
Impact on SEO | ❌ | ❌ |
Referral Program | ✔ | ❌ |
Other Monetization Options | ❌ | YouTube, App |
Rates (CPM) | Better than AdSense | Comparatively poor than Media.net |
Media.net Publisher Revenue Percentage or Ad Model Rates Compared with AdSense (Earning Proof Included)
Gladly we have known the AdSense publisher percentage (68% content, 51% search).
Unfortunately, Media.net doesn’t disclose this information on its website.
But we cannot lose at any cost.
So we did some research on our own. We have explored every possible thing on the internet including Forums, Quora, Reddit, Review sites (Trustpilot, G2), and whatnot.
And we discovered that Media.net RPM (CPM) rates will totally depend on the publisher’s website niche and traffic location.
These are the average RPM (CPM) rates for the popular niches:
- Finance Niche: USA $6 CPM, Canada $4.5 CPM, Australia $2.5 CPM, UK $2K
- Health Niche: USA $4 CPM, Canada $3.5 CPM, Australia $3 CPM, UK $2 CPM
Considering top-tier countries, Media.net clearly beat AdSense in RPM (CPM). (Check the Adsterra section of this article to know AdSense’s current CPM rates)
Compared to top-tier countries, Media.net doesn’t perform that well in lower-tier countries including India.
We have used Media.net on our 2nd website where the majority of traffic is coming from India. The results and earning proof are mentioned below:
Media.net Publishers Guidelines – More Difficult than AdSense
- The site must be receiving healthy traffic from at least one of these locations: USA, UK, or CA. Media.net doesn’t likely to approve websites whose major traffic based are located other than in these countries.
- The site content must be updated regularly
- The point of “No traffic restrictions” is mentioned under the Media.net guidelines. (People were talking on quora.com that they get approval within 5k monthly visitors)
- The website should have contained original content only. And the website structure design should be SEO as well as user navigation friendly.
- Sites with any of these pointers shall not be approved:
- Sites that are under construction
- Sites with have a manipulative or spammy design
- Contains hidden links and text
- Sites that are already filled up with the unnecessary amount of ads (ads more than content)
- Sites that included/promote content under these categories: Adult, Porn, Alcohol, Fake news, Tobacco, Drugs, Gambling, Films piracy, and other illegal topics.
For more information, visit the Media.net inventory policy page.
Media.net Supported Ad Types
Media.net Setup Overview
Did I mention that you just have to install one tag to generate n number of Media.net ads (with different formats) on your website?
Gladly, Media.net also has a free WordPress plugin that helps publishers to install Media.net ads in a trouble-free way.
So, first thing first, Signup to the Media.net for free by filling up this simple form:
Then you have to wait for the approval. Don’t worry it won’t take long. Based on the people reviews we have encountered, we found Media.net approve/reject the application within 2 business days.
So you get approval, right?
Well, at this point the further process might depend on the type of your website. If you are a WordPress website owner, then just install a Media.net plugin and configure it.
If not, then simply do this:
- Go to the Ad units tab from the main dashboard
- Create your first ad
- Define the Ad size and name
- Customize the skin, colors, and other design elements
- Save it to generate the ad code
- Copy it and paste it into your website code.
Media.net Plus Points (Pros)
- Publishers only have to install one tag for accessing all ad types offered by Media.net
- Higher revenue possibility because Media.net supports contextual ads and DSP (display to search) ads
- Publisher doesn’t have to worry about the design and look & feel of ads. Media.net has got this task covered automatically
- Support manual ad selection as well as automated ads (the size would be chosen by Media.net automatically)
- For consistent high CPM rates, Media.net allots a dedicated account representative to publishers for regular optimization, monitoring, and testing. Due to this, The ROI would always be high as a mountain peak.
- Supports both mobile and desktop ads
- Media.net doesn’t have any problem with websites that are already running AdSense ads. In other words, publishers can apply for the Media.net ad network even if they got AdSense ads running on their sites.
Media.net Negative Points (Cons)
- No popup ads
- Media.net follows the CPC model in a different way. I mean a publisher only paid for a second click
- Approval guidelines are strict. Websites whose audiences are based outside the US, UK, or CA are most likely to face rejection.
Media.net Bottom Line:
- Go for Media.net when the majority of the audience on your website lands from these countries: USA, UK, and Canada.
- Go for Media.net when you are looking to place automated contextual based ads on your website – High revenue possibility
- Go for Media.net when you prefer an Ad network from a well-known company similar to Google.
- Go for Media.net when you want to hand over your website to the dedicated account representative which will monitor, test, and optimize ads to increase earnings as much as possible.
3. Infolinks.com – The In-Text Ads Supported AdSense Alternative
Network: CPM
Infolinks is a unique ad network founded in 2008 and primarily known for its In-Text ads. In other words, Infolinks follows the In-Text advertising model to serve ads on a publisher’s website.
As per Wikipedia, The ad networks that work on an In-text ads model first analyze your webpage content and look for the relevant keywords where ads (hyperlinks) could be placed on them.
So when a user hovers on such ad hyperlinks and attached keywords, the small ad snippet popup. (See image of in-text ads in the Infolinks ad types section)
It is one of the oldest forms of online advertising. With this advertising model, your website looks clean because of the absence of ad blocks.
Some of the main highlights of the Infolinks Ad network are:
- 350k websites, 240 million monthly visitors, and 1.5 billion ad views.
- No minimum traffic requirements
- Compatible with pre-running AdSense ads website
- A perfect alternative for display ads.
- Payout time: 45 days.
- Payment Gateway Supported: PayPal, Payoneer.
- 70% Publisher Revenue Share
- Referral program for extra income
- Related: Infolinks Review
Why Infolinks.com is the Best Alternative for AdSense
Consider these reasons why publishers sold to Infolinks over AdSense:
- The 70% revenue share is the main reason for which Infolinks should be considered over AdSense.
- For small blogs or low-traffic blogs, the payout threshold matters. Isn’t it? Infolinks will release the payment to publishers on the $50 threshold. So yes this is another good reason to choose this ad network over AdSense.
- The last reason is guidelines. As well all know how hard for a new blog is to get AdSense approval. But with Infolinks, the story is completely different. It is pretty easy to join Infolinks.
Infolinks Ad Rates with Earning Proof
I have tried many ad networks before Adsense approval. Infolinks was the highest-paying ad network for me compared to other ad networks. I have seen very good results with this ad network even with the low traffic. It even performed well for Indian traffic.
You can check the below screenshot for my earning report.
You need to remember that, 60% of my tech. blog traffic came from India.
If you have good traffic from top tire countries like the US, and the UK, you will see more eCPM than us.
Infolinks Supported Ad Types
Infolinks Bottom Line:
Go for the Infolinks AdSense alternative when you are interested in placing in-text-based ads on your website.
4. Bidvertiser – The Unique Manual Bidding Based AdSense Alternative
Network: CPC/CPM/CPA
Bidvertiser is one of the unique ad networks which works on a bidding system. With Bidvertiser, either you will earn a lot or you will earn nothing.
There is a reason behind this point.
Let me tell you in short about the working of this ad network.
The thing is, In Bidvertiser, Advertisers bid for the position of the ads/space manually. And whoever bids are greater, Bidvertiser runs their ads on a publisher’s website.
This is why the earning potential is more in the case of Bidvertiser.com compared to other ad networks including AdSense.
But there is a catch here which you should not miss.
Bidvertiser gives advertisers an option to select website/niche categories where they want to run ads. In case your website doesn’t get selected, Bidvertiser will never gonna run ads on your website. Hence no earning at all.
Some of the main highlights of the Bidvertiser Ad network are:
- Auto Approval. 100% approval rates
- Active since 2003 – One of the oldest Ad Network
- Giving freedom to both publishers & advertisers on ad selection
- Minimum Payout: $10
- Supported Payout Methods: PayPal, BitCoin, Wiretransfer, Check
- Get paid for clicks, impressions, and conversions too.
- Websites having content under these categories are banned from approval: Porn, Drugs, Hacking, Illegal goods, etc.
- The referral program is available for both publishers and advertisers.
Why Bidvertiser.com is the Best Alternative for AdSense
Consider these reasons why publishers sold to Bidvertiser over AdSense:
Auto Approval Process: Don’t you get AdSense approval? Well, why don’t you try Bidvertiser where you don’t have to go through any guidelines. Just signup and you are good to go.
Unique Ad System: Just because of the Bidvertiser bidding working system, you can earn way more than any ad network out there in the market.
Payments for Clicks, Impressions & Conversions: Only a few of the ad network allows the publisher to earn through conversions. Well, Bidvertiser is one of them.
$10 Payout: How can we forget this?
Bidvertiser Supported Ad Types
Bidvertiser Ad Rates
We haven’t used Bidvertiser.com yet but we are planning to implement this ad system on our website because of its unique bidding-based working system.
Anyway, we have researched on the internet about its average CPC rates and we have discovered that its normal CPC rates would always be lies under $0.10 to $1. Sometimes it goes up to $2 per click.
Bidvertiser Bottom Line:
- Go for the Bidvertiser AdSense alternative when you are ok with a bidding-based ad network.
- Go for the Bidvertiser when you don’t want to mess around with the joining guidelines and take advantage of the auto-approval feature.
5. Amazon Native Shopping Ads – The Unique Affiliates Ads Based AdSense Alternative
Network: Affiliate (CPA)
Are you an Amazon affiliate publisher already? Did you know people can promote Amazon products through contextual-based ads on your website?
We were all once a part of the Amazon affiliate program
Did you know that Amazon Native Shopping Ads is also a part of the Amazon affiliate program?
Usually, we used to copy amazon affiliate links of the products we picked up manually, and when somebody made a purchase through the affiliate link, we received a commission.
But with Amazon Native Shopping Ads, we don’t have to place affiliate links manually. We just have to place the ad code on the content and then Amazon delivers the relevant contextual-based product ads on a web page based on the content and keywords.
We will get paid up only when someone clicks on the ads and make a sale. This applies to all amazon products, not just the product a user clicks on and redirects to amazon. It’s all similar to the Amazon original guidelines for affiliates.
The main advantage of this ad network is the conversion rate. We all know that Amazon is the biggest eCommerce platform in the world. People always prefer Amazon as their first choice of platform for buying products.
Despite every plus point, the main disadvantage of Amazon Native Shopping Ads is the accessibility. These ads are only available to USA publishers.
Some of the main highlights of the Amazon Native Shopping Ads are
- Following the same Amazon affiliate program commission model
- Minimum Traffic Requirement: Nil (However, the publisher site must have at least 10 quality posts)
- To get approval, a publisher should meet the Amazon affiliate Program Guidelines.
- No money for clicks. Earning is possible only through conversions.
- Only available in the USA.
Hint: Check out the earnings potential with Amazon Native Shopping Ads through the Coffee Concierge story.
Why Amazon Native Shopping Ads is the Best Alternative for AdSense
Points | Amazon Native Shopping Ads | Google AdSense |
---|---|---|
Eligibility Rules | Difficult | Difficult |
Minimum Traffic Requirement | No restrictions | No restrictions |
Revenue Ad Model | CPA | CPC, CPE, CPM |
Publisher Revenue Share | Depends on the product category | 68% (Content), 51%(Search) |
Minimum Payout | $100 | $100 |
Payout time | 60 days after meeting the threshold | 21st and 26th of each month |
Type of ads | Recommendation Ads, Search Ads, Custom Ads | Display ads, Text ads, Link unit ads, In-feed ads, Feed ads, In-article ads, Matched content ads, Video ads, Games ads, Mobile ads |
Ad Customization | Possible | Possible |
Supported Contextual targeting | ✔ | ✔ |
Run Multiple Ad Networks Alongside | ✔ | ✔ |
Website Traffic Source | No restrictions | No restrictions |
Mobile-Friendly Ads | ✔ | ✔ |
Customer Support | ||
WordPress Compatible | ✔ | ✔ |
Application Approval Time | 1-3 days | 2-4 weeks |
Ad Network Joining Fees | ❌ | ❌ |
Supported Payment Gateways | Check, Bank Transfer | Check, EFT, Rapida, Wire Transfer |
Bid Mode Supported | ❌ | ✔ |
Impact on SEO | ❌ | ❌ |
Referral Program | ❌ | ❌ |
Other Monetization Options | Amazon Affiliate Program | YouTube, App |
Rates Better than AdSense in less traffic | Better than AdSense even with less traffic | Lower CPM/CPC rates in less traffic |
Amazon Native Shopping Ads Bottom Line:
Amazon Native Shopping Ads can be an excellent AdSense alternative for those small traffic blogs or new blogs where monthly traffic from top tier countries such as the USA, UK, Canada, etc is less.
Amazon Native Shopping Ads can produce great results with low traffic because of the conversion-based ad Model and Amazon product’s conversion rate. – Affiliate Marketers must agree with me on this point.
Implement these ads on your website if you are already a member of the Amazon affiliate program or planning for it.
6. PopCash – The Leading Popunder Ads Based AdSense Alternative
Network: CPM
PopCash is the Popunder-based ad serving network active since 2010. This is a special type of ad network not everyone likes it because of the nature of Popunder ads.
Well, did you know how Popunder ads work in general?
- They are displayed as a landing page that covers the entire screen and opens up in a separate tab of the browser like this:
The biggest reason most people neglect these types of ads is that they provide an irritating & bad user experience to website visitors. But with PopCash that won’t gonna happen. You may be wondering how?
- Because PopCash works differently and only shows one Popunder ad to each visitor in 24 hours.
- So why don’t you put up the Popunder Ads on your website and enjoy the highest CPM rates ever? (Yes, Popunder ads produce the highest CPM rate compared to other ad types)
Some of the main highlights of the PopCash AdSense Alternative are:
- No traffic restrictions at all
- Higher CPM rates even in low tier countries like India
- 80% revenue share
- $10 payout threshold
- Daily withdrawal facility
- 24*7 Support
- 8+ Payment Gateways
- Compatible with running AdSense ads alongside
- Accepts all kinds of websites including Adult sites, Movie downloading, Gambling, etc.
- PopCash beats AdSense in the following factors: Eligibility rules, Payout threshold, High CPM rates, Payout time, and much more.
Why PopCash Ads is the Best Alternative for AdSense
Points | PopCash | AdSense |
---|---|---|
Eligibility Rules | Simple | Difficult |
Minimum Traffic Requirement | No restrictions | No restrictions |
Revenue Ad Model | CPM | CPC, CPE, CPM |
Publisher Revenue Share | 80% | 68% (Content), 51%(Search) |
Minimum Payout | $10 | $100 |
Payout time | Daily Payments | 21st and 26th of each month |
Type of ads | Popunder Ads | Display ads, Text ads, Link unit ads, In-feed ads, Feed ads, In-article ads, Matched content ads, Video ads, Games ads, Mobile ads |
Ad Customization | Possible | Possible |
Supported Contextual targeting | ❌ | ✔ |
Run Multiple Ad Networks Alongside | ✔ | ✔ |
Website Traffic Source | Worldwide | Worldwide |
Mobile-Friendly Ads | ✔ | ✔ |
Customer Support | Email, Telegram, WhatsApp, Skype | |
WordPress Compatible | ✔ | ✔ |
Application Approval Time | 1 hour | 2-4 weeks |
Ad Network Joining Fees | ❌ | ❌ |
Supported Payment Gateways | PayPal, Paxum, Skrill, Wire transfer, Payoneer, Capitalist | Check, EFT, Rapida, Wire Transfer |
Bid Mode Supported | ✔ | ✔ |
Impact on SEO | ❌ | ❌ |
Referral Program | ✔ | ❌ |
Other Monetization Options | ❌ | YouTube, App |
Rates | Popup based ads always generate the high CPM rates | Comparatively lower than PopCash |
PopCash CPM Rates
We have got a better amount than all other above networks. I have seen up to $1 CPM for India and up to $3 CPM for the US and Australia
PopCash Bottom Line:
PopCash AdSense should be preferred when:
- A publisher’s website lies under niches like adult, download, gambling, etc. When all ad networks reject the type of website you have, consider PopCash
- When the $10 payout threshold and daily payments matter for the publisher
- When a publisher doesn’t have an issue with Popunder ads
7. Yllix – The Lowest Payout AdSense Alternative
Network: CPM, CPC, and CPA
Yllix is the last AdSense network we have under this category. The two highlighted differences or the plus point of Yllix over AdSense are the $5 payout threshold and instant approval to the publisher program.
During our research, we have found that this platform has one more hidden specialty that other Ad networks hardly care about. We are talking about the control over Ad Campaigns.
Basically with Yllix, the publisher has the option to choose a type of Ad campaign (CPM, CPC, CPA) they want to run on their website.
Apart from that, these are the highlights of this ad network:
- Daily payments
- 100% Fill rate – Yllix has been giving a guarantee on this
- Referral Program for extra earning
- Supported Ad Formats: Popunder Ads, Mobile redirects, Sliders, Banner, Layer Ads, Full-Page Ads, Push Notification, Redirect Ads, and Direct Link-based ads.
- Payment Methods: PayPal, Bitcoin, Payoneer, Wire transfer.
Why Yllix is the Best Alternative for AdSense
Yllix should be preferred when you just began your blogging journey and you prefer a $5 payout with daily withdrawals facility.
2 AdSense Alternatives for Mid Sized Traffic Blogs (Traffic Range – 10,000 to 99,999 Monthly Visitors)
Publishers whose website traffic is in the mid to high range are loved to know that you can apply for a big ad network platform that guarantees high earnings.
Out of dozens of ad networks out there, We finalized Newor Media and Mediavine for high traffic blogs.
8. Newor Media – The Header Bidding Based AdSense Alternative
Network: CPM
Newor Media is the first recommended AdSense alternative platform that accepts websites whose traffic is at least 30,000 per month. Also, this is the first on today’s list that has an earning calculator on its site.
Well, Newor Media isn’t an ad network like AdSense. It is a platform that acts as a mediator and connects publishers to different ad networks.
Because of this system and the advantage of the header bidding system, you can expect much higher CPM rates from this platform compared to AdSense. (We have found that people achieved over $6 CPM with Newor Media in a few weeks)
When we talk about Newor Media vs AdSense, Newor Media beats AdSense in the following factors: Higher CPM rates, Team assistance, and more.
Some of the Highlights of Newor Media:
- Eligibility Criteria: Monthly 30,000 visitors, Website contains content related to gambling, guns, drugs, porn, and other illegal stuff and will be rejected immediately.
- A minimum of 2 and a maximum of 5 ads is allowed on a single webpage.
- 250+ million unique monthly visitors
- 1.5+ billion unique visitors
- Authorized partner of Google Ad Exchange
- Tie up with other major ad networks and SSPs including Amazon, Facebook, SpotXchange, Double click by Google, AppNexus, Yahoo, Outbrain, and more.
- Dedicated team assistance – Ensures high-level optimization
- Advanced analytics and tracking tools
- Payout Methods: PayPal, Payoneer, and wire transfer
- Compatible with AdSense ads
- Mobile-Friendly Ads
- Approval time: 24 hours
Why Newor Media is the Best Alternative for AdSense
Points | Newor Media | Google AdSense |
---|---|---|
Ads Demand & Supply | Across multiple networks | Within AdSense |
Team Assistance (for ads optimization) | ✔ | ❌ |
Eligibility Rules | Difficult | Simple compared to Newor Media |
Minimum Traffic Requirement | 30,000 | No restrictions |
Revenue Ad Model | CPM | CPC, CPE, CPM |
Publisher Revenue Share | Unknown | 68% (Content), 51%(Search) |
Minimum Payout | $50 | $100 |
Payout time | Monthly Payments | 21st and 26th of each month |
Type of ads | Banner ads, Vignettes ads, Video ads | Display ads, Text ads, Link unit ads, In-feed ads, Feed ads, In-article ads, Matched content ads, Video ads, Games ads, Mobile ads |
Ad Customization | ✔ | ✔ |
Supported Contextual targeting | ❌ | ✔ |
Run Multiple Ad Networks Alongside | ✔ | ✔ |
Website Traffic Source | Worldwide | Worldwide |
Mobile-Friendly Ads | ✔ | ✔ |
Customer Support | ||
WordPress Compatible | ✔ | ✔ |
Application Approval Time | Within 24 hours | 2-4 weeks |
Ad Network Joining Fees | Nil | Nil |
Supported Payment Gateways | PayPal, Payoneer, and Wire Transfer | Check, EFT, Rapida, Wire Transfer |
Bid Mode Supported | ✔ | ✔ |
Impact on SEO | ❌ | ❌ |
Referral Program | ✔ | ❌ |
Other Monetization Options | ❌ | YouTube, App |
Rates | Great CPM rates in top tier countries | Comparatively lower than Newor Media |
Newor Media Ads Rates with Earning Proof
Based on our research, we discovered that Newor Media works great for traffic coming from top-tier countries including the USA, UK, and Canada.
There is a review given by Dana in which she states that Newor Media is able to reach the average CPM of $2 in a few weeks.
However, after a span of a few months, the average CPM has reached $4 which is great and the proof of the Newor Media’s reliability.
A single earning proof isn’t enough, right?
So here is another earning proof of Newor Media given by AuditBeast. His 50% of the traffic coming from low-tier countries, still the CPM has reached $4.76
Newor Media Bottom Line:
Newor Media would be preferred undoubtedly:
- When you want to implement multiple ad network ads on your website which is possible because of the Header Bidding concept.
- When you want to achieve great CPM in a shorter span of time.
- When you want the dedicated team assistance for ads optimization
- When you did not get approval for Mediavine. (The next AdSense alternative)
9. Mediavine – The Most Demanded AdSense Alternative
Network: CPM
Mediavine is active since 2004 and it is always the dream of bloggers. But not everybody is able to fulfill it. The reason is the 50,000 seasons per month requirement.
Well, Mediavine is also the authorized Google ad exchange platform and one of the only networks existed which won 2 Google Certified Publishing Partner Awards in 2019.
Not just Google ads, Mediavine has partnered with other top ad exchanges, and with the help of the header bidding concept, publishers reported $15-$20 monthly RPM. (See earning proof in the next section)
Mediavine works with lifestyle bloggers (publishers) mostly. So if your website is in the same niche reporting 50k sessions monthly, then you will get the approval easily. However, do not think that they won’t accept other niche websites. They will if the website content is in the long form and the quality is top-notch.
Compared with AdSense, Mediavine manages your website ads for you. This includes timely optimization, testing, guidance, and whatnot. This is the reason people achieve good RPM rates with Mediavine.
Some of the highlights of Mediavine Ad Network:
- 2 times awarded Google certified publishing partner
- 75% – 85% revenue share
- Utilizing the header bidding algorithm to produce maximum results
- Not work with every publisher
- High-tailored ad placements
- 125 million monthly unique visitors.
- Team assistance is available for optimizing and boosting the RPM rates
- Automatic ads placements by keeping the user experience in mind
- Lazy loading based ads for protecting the website speed
- The minimum payout is $25
Why Mediavine is the Best Alternative for AdSense
The main factor where Mediavine is way ahead of AdSense is the RPM rates and the 75% publisher revenue share. Apart from that, these are the comparison table of AdSense vs Mediavine:
Points | Mediavine | Google AdSense |
---|---|---|
Ads Demand & Supply | Across multiple networks | Within AdSense |
Contextual targeting supported | ✔ | ✔ |
Team Assistance (for ads optimization) | ✔ | ❌ |
Eligibility Rules | Difficult | Simple compared to Mediavine |
Minimum Traffic Requirement | 50,000 | No restrictions |
Revenue Ad Model | CPM | CPC, CPE, CPM |
Publisher Revenue Share | 75% | 68% (Content), 51%(Search) |
Minimum Payout | $25 | $100 |
Payout time | 5th of each month | 21st and 26th of each month |
Type of ads | Video ads, Display ads, In-content ads, Embedded, Interstitials, Desktop sticky sidebar, and more. | Display ads, Text ads, Link unit ads, In-feed ads, Feed ads, In-article ads, Matched content ads, Video ads, Games ads, Mobile ads |
Ad Customization | Possible | Possible |
Run Multiple Ad Networks Alongside | ✔ | ✔ |
Website Traffic Source | Worldwide | Worldwide |
Mobile-Friendly Ads | ✔ | ✔ |
Customer Support | ||
WordPress Compatible | ✔ | ✔ |
Application Approval Time | Less than 24 hours to 2-3 weeks | 2-4 weeks |
Ad Network Joining Fees | Nil | Nil |
Supported Payment Gateways | PayPal, ACH, Wire transfer | Check, EFT, Rapida, Wire Transfer |
Bid Mode Supported | ✔ | ✔ |
Impact on SEO | ❌ | ❌ |
Referral Program | ❌ | ❌ |
Other Monetization options | ❌ | YouTube, App |
Rates | 3-4x more than AdSense | Comparatively lower than Mediavine |
Mediavine Eligibility Criteria
Mediavine Ads Rates with Earning Proof
There has always been a misunderstanding in people’s minds about Mediavine ad rates compared to AdSense. To show you the reality, here is the Mediavine earning proof of some established bloggers:
Marla from Startblogforprofit.com:
She has shown the one month earning proof for AdSense and Mediavine
AdSense: Traffic = 39,175 pagewies, RPM: $3.79
Mediavine: Traffic = 33,522 sessions, RPM: $20.95
Maria also mentioned that a publisher has to wait for at least 2-3 months in order to see the real growth in RPM rates. This is because the trust-building among advertisers takes time. But once the website marked its place, the high RPM rate will be delivered constantly.
Spencer from Nichepursuits.com mentioned:
$15 RPM
AJ from blogpioneer.com:
His Food blog: $20-$30 (Most of the traffic is USA based)
His Travel site: $10-$20 (Most of the traffic is Australia based)
TheWebsiteFlip analyzed 1,193 Mediavine running ads websites receiving traffic from all over the world. According to them, the Mediavine average monthly RPM is $10 RPM. They analyzed the traffic from ahref and since these tools are not 100% biased, it can expect for the Mediavine RPM to exceed $10RPM
Mediavine Bottom Line:
Considering higher CPM rates among all ad networks, high revenue share, automatic ad placements, faster ads, expert assistance, header bidding benefit, and more. Go for the Mediavine if your website hits 30k+ monthly sessions without second thoughts.
2 AdSense Alternatives for High Traffic Blogs (Traffic Range – 100,000 & Beyond Monthly Visitors)
Join these AdSense alternatives in your list too if your website is hitting 100k monthly visitors and beyond.
10. AdThrive – AdSense & Mediavine Alternative for High Traffic Blogs
Network: CPM
AdThrive is the AdNetwork delivers a similar RPM rate (average $15) as Mediavine. Because of this, there is always a battle going on between AdThrive and Mediavine.
Mediavine usually works with Lifestyle publishers. But AdThrive accepts all those websites which are receiving 100k hits monthly mostly from these countries: US, UK, CA, AU, and NZ.
Apart from this, there is one more significant reason to Consider AdThrive over AdSense and Mediavine – a 20% RPM guarantee.
Yes, AdThrive mentioned in big capital letters on its joining page that Publishers will see a 20% hike in their current RPM rates after 2 weeks of joining the AdThrive. In case they failed, they will compensate for the difference.
This is one of the major reasons why AdThrive should be considered over Mediavine.
Compared to AdSense, AdThrive is offering these advantages: a higher RPM guarantee, a large revenue share, less payout threshold, and much more.
Some of the highlights of AdThrive Ad Network:
- 75% revenue share
- 3,500+ independent publishers
- 195M unique visitors per month
- Certified Google Ad Network
- Average RPM: $13-$15. $25 RPM is possible in some niches.
- AdThrive team works with you simultaneously on a mission to place ads on the most optimum spot on a website.
- Minimum payout: $25
- Utilize header bidding for providing higher RPM rates
Why AdThrive is the Best Alternative for AdSense
Points | AdThrive | Google AdSense |
---|---|---|
Ads Demand & Supply | Across multiple networks | Within AdSense |
Contextual targeting supported | ✔ | ✔ |
Team Assistance (for ads optimization) | ✔ | ❌ |
Eligibility Rules | Difficult | Simple compared to AdThrive |
Minimum Traffic Requirement | 100k | No restrictions |
Revenue Ad Model | CPM | CPC, CPE, CPM |
Publisher Revenue Share | 75% | 68% (Content), 51%(Search) |
Minimum Payout | $25 | $100 |
Payout time | Follows a net 45 schedule | 21st and 26th of each month |
Type of ads | Header ad, Sidebar ad, Sticky sidebar ad, Content ad, Footer ad, Video ad, Interscroller ad, Interstitial ad, Native ad, Outstream ad, and more. | Display ads, Text ads, Link unit ads, In-feed ads, Feed ads, In-article ads, Matched content ads, Video ads, Games ads, Mobile ads |
Ad Customization | Possible | Possible |
Run Multiple Ad Networks Alongside | ✔ | ✔ |
Website Traffic Source | US, CA, UK, AU, or NZ | Worldwide |
Mobile-Friendly Ads | ✔ | ✔ |
Customer Support | ||
WordPress Compatible | ✔ | ✔ |
Application Approval Time | Max 1 week | 2-4 weeks |
Ad Network Joining Fees | Nil | Nil |
Supported Payment Gateways | PayPal, ACH, Wire transfer, Paper check | Check, EFT, Rapida, Wire Transfer |
Bid Mode Supported | ✔ | ✔ |
Impact on SEO | ❌ | ❌ |
Referral Program | ❌ | ❌ |
Other Monetization Options | ❌ | YouTube, App |
Rates | 3-4x more than AdSense | Comparatively lower than AdThrive |
AdThrive Earning Proof
As mentioned, Publishers have reported an average RPM of $15-$20. But I have seen bloggers who reached $20+ RPM in a few weeks of working with AdThrive.
AdThrive Bottom Line:
- Go for the AdThrive when you want to leverage the unique benefit of the 20% RPM hike guarantee.
- Go for AdThrive when your website is hitting 100,000 page views monthly
- Go for AdThrive when your website’s major source of traffic comes from the USA, UK, CA, AU, and NZ.
- Go for AdThrive in case you get rejected by Mediavine
11. Taboola – The Enterprise Level Based AdSense Alternative
Network: CPM
Taboola is one of the largest advertising companies known for its personalized ads. To sustain the reputation earned in the market, Taboola only works with major enterprised level-based blogs whose monthly traffic is at least 500k.
99% of the advertisers who works with Taboola are big brands. Taboola ads are personalized and highly customizable. Similar to AdSense they are also following contextual-based ad targeting.
So, Taboola should be the option in case your website reached the 500k monthly visitor milestone.
Final Words: AdSense Alternatives
We know how confusing is to finalize the decision on AdSense alternatives. We always have a trust issue, Since no other platform is more reliable than Google AdSense.
But you have to give it a chance to the new ad network and it is recommended to spend at least 2-3 months with the implemented AdSense alternative. Because it takes time for Ad networks to set up your website position with Advertisers.
In a nutshell, Go with Adsteraa or Media.net if your website is small and experiencing low traffic at the current stage. After a certain time and growth in traffic, you can switch to Newor Media or Mediavine.
AdSense Alternatives (AdNetworks) | Minimum Traffic Required |
---|---|
Adsterra | No Restrictions |
Media.net | No Restrictions |
Infolinks | No minimum traffic requirements |
Bidvertiser | Auto approval |
Amazon Native Shopping Ads | Nil |
PopCash | Nil |
Yllix | Nil |
Newor Media | 30,000 Unique Page Views Monthly |
Mediavine | 50,000 Sessions Monthly |
AdThrive | 100,000 Monthly Visitors |
Taboola | 500,000 Monthly Visitors |
Despite the ad network you choose, 2 things always gonna happen:
- The earnings (RPM) are always high for the USA, UK, CA, and other top-tier traffic.
- No matter which Ad network you go with, Websites receiving traffic from low-tier countries like India have always been suffering from low RPM rates.
Further don’t forget to check WordPress Ad Management plugins if you are looking to install ads with the help of a plugin.
If you get Adsense approval, you need not use any other ad networks. My suggestion is to learn about affiliate marketing. If you know how to do affiliate marketing, you will get a huge amount. You will get 10 to 20 times more money than Adsense. You can also take any one of the affiliate marketing courses from Udemy.
- Related: What is affiliate marketing? Quick Guide to start it
- 12 Best Affiliate Networks that I use on my blogs
If you like this tutorial about Adsense alternatives for small websites and low-traffic blogs, please share it with your friends. Want more blogging tips, follow BlogVwant on Facebook, Twitter, and YouTube.
FAQs: AdSense Alternatives
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Are there Alternatives to Adsense?
Yes. There are many alternatives to Adsense. But nothing competes with Adsense. You need to use them only when you don’t get Adsense approval.
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What is the best alternative to Adsense?
Mediavine. However, the traffic requirements to get approval in Mediavine is large.
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How to install and manage ads on a WordPress plugin
Installing ads on a WordPress website can be easily done by either manually coding or with the help of Ad Management plugins like ADSPRO. Ad management plugins make it extremely easy for the people who don’t want to involve in the manual coding mess.
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What Pays more than AdSense?
All ad networks mentioned in this article are capable to produce higher RPM rates than AdSense.
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How much does Adsterra pay per 1000 views?
The Adsterra average CPM rate is $2-$4. However, it can reach $10 easily depending on the website niche, traffic location, and various other factors.
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Which Adsense alternative supports PayPal?
Adsterra, Infolinks, Bidvertiser, PopCash, Yllix, Newor Media, Mediavine, and AdThrive
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Which AdSense alternative allows websites running AdSense ads already?
All ad networks mentioned in this article are AdSense friendly. You don’t have to remove AdSense ads to get started with any of them.
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Which WordPress theme works best with ads?
GeneratePress.
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Which type of Ad Format works best?
Popup ads produce the highest RPM rate. However, they might not be the best for user experience.
I’m a new blogger and your compilation list of Adsense alternatives is a big help. Thank you.
Infolinks is not for low traffic website, i have used it , very bad experience. Media.Net is very good.
hi jinka Narayana
pls my website is a very new website about a month old with very low traffic
though am trying hard to increase my traffic but
which of the ad network did you think will be ok for me
You can use any one or all of them which are mentioned in the article.
ur right ad networks cheating to publishers